he's purposely baiting Dana White for more money (and rightfully so).... ain't noway Cejudo is retired. he just wants to get a share of the PPV revenue for fighting as a champion. Cejudo isn't a PPV draw, but when being a dominate champion he should get a small share of the PPV money. that's only fair.
UFC be giving many of their champions like $250,000-$500,000 per fight and no PPV share on shows doing $30-$50 million dollars lol .... there is only a very small handful of fighters over there who actually get $1 million or more per fight and a share of the PPV money.