Went into business for himself the way he did with Roman.
I don’t think he went in to business himself. That’s a little much. I think he’s waiting for these dudes to do their homework like he had to. As much as I disliked that segment and thought he went way over the line, he’s left nuggets about the US title, where he is in his career and what he looks for out of the next generation in previous promos. He gives everyone something to work with. That’s why Punk was so effective against him. That’s why Rock was so effective against him. shyt, that’s why he couldn’t stand Ambrose but respected his promo. That’s why, as someone else already said in a post, HBK and HHH would attempt to destroy him on the mic. They use his words AND his character against him.
I wouldn’t be surprised if he told Theory not to use that “I’m here to give you a gift” promo because no one would react to it and he would cover for him and he did it anyways. You have to be willing to trust that he’s here to do business, he’s got your back, and come up with stuff that challenges him. Otherwise, he’ll bury you.
It’s not about cheap shots with Cena, because if you notice he just barely one-ups them on the mic until they make it personal. Cena barely tried and destroyed him because no believed what Theory was saying. He isn’t ready. He doesn’t deserve the push he has.