Underground Rapper Sole Calls Out Odd Future, Action Bronson, And Death Gripz

Pinyapplesuckas

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Yeah, Sole and Anticon was such a deliberate Def Jux bite it wasn't even funny but Def Jux actually had dope artists that were legitimately talented and great albums from like 1998-2003. I can't forget about Company Flow's albums (Little Johnny From The Hospital, Funcrusher Plus) and EL-P's "Fantastic Damage".
Mr. Lif had some hype stuff on there, then there was like Virtuoso, Masai Bey, Cannibal Ox...

Anticon was straight garbage. And after listening to some older material from them, I came to the conclusion that that exact clique/movement might of the been the worst collective to appear in the hip-hop world...ever!

They had no talent. Their lyrics are pretty much thoughts and concepts that bordered on drunk wino ramblings. And their fans were snobby elitist pricks that refused to acknowledge other hip-hop artists outside of that realm because they realized they belonged nowhere in hip-hop.
Virtuoso wasnt on Def Jux. He was on the boston label Omnipotent records, and later Big Bang.
 

stealthbomber

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I know his team. U guys can keep cooking up these theories but I witnessed the come up. They were recording in free studios and just stanning weezy hard. Until J prince made the connect they were not affiliated. Drake and Wayne recorded ransom, man of year on some mutual respect shyt. Ransom being a failed line designed by his boy oliver. Its hilarious this crap y'all conjure up. The true innovator of fake Indy movement is Wiz

you're right about wiz being first but stop @ drake. dudes been connected his entire music career, that doesn't just happen.

yall street team ass nikkas can get the fukk outta here :camby: we know the truth
 

Richard Wright

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Call me overrated, or created, or too jaded, but no matter how you put it bytch I made it :heh:
 

b@squ1@t

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real shyt the only sole i recognize is
sole.jpg

never heard of dude in my life

but real shyt all these rappers that are legit buzzin have some type of label push
 

emoney

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don't know who the fukk he is

but he right

labels got eyes and ears everywhere

the consumer was getting smarter and labels had to get slicker

but this sole guy needs to understand at the end of the day its all about $$$$

if your not making money for someone or with someone I don't see why you'd expect them to do anything for you.
 

Sire366

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who gives a fukk if they are... Artist that have created a buzz outside of their city have ALWAYS had backing from one record company or another.... Mainstream is what is shoved down your throat, hearing day in and day out.... Ive never understood the "everyone talks about them on the internet, corporate america stikes again" shyt... If it can be heard, people will make the judgement if they deserve that next plateau of popularity (mainstream... aka odd future)... If not, it stays in the underground (aka death grips, action bronson), nothing wrong with this system
 

Piff Perkins

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While he's right in many ways, at the end of the day he sounds like another underground rapper salty no one knows who he is. You don't need a label behind you to make noise in this internet era. Bronson didn't have a powerful label behind him when he dropped Dr. Lector. At the time he was a fat white dude in a NY rap crew with next to no connections outside of his circle. The album made an impact and the rest is history.

Same applies to Exquire, Roc Marci, Danny Brown, and a lot of other underground "darlings." IE dudes that have broken out of the pack to create their own image, fanbase, and garnered the interest of Pitchfork/hipsters.

Odd Future built their fanbase from the grassroots, let's be real. They were getting hundreds of thousands of Youtube views long before Yonkers, they were selling out shows, etc. The labels came sniffing at that point.
 

hex

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While he's right in many ways, at the end of the day he sounds like another underground rapper salty no one knows who he is. You don't need a label behind you to make noise in this internet era. Bronson didn't have a powerful label behind him when he dropped Dr. Lector. At the time he was a fat white dude in a NY rap crew with next to no connections outside of his circle. The album made an impact and the rest is history.

Same applies to Exquire, Roc Marci, Danny Brown, and a lot of other underground "darlings." IE dudes that have broken out of the pack to create their own image, fanbase, and garnered the interest of Pitchfork/hipsters.

Odd Future built their fanbase from the grassroots, let's be real. They were getting hundreds of thousands of Youtube views long before Yonkers, they were selling out shows, etc. The labels came sniffing at that point.

Ehhh....

I gotta disagree man. Sole, regardless of how I feel about his music, has been living off the independent rap game for the better part of 15 years. I seriously doubt he cares about people knowing who he is, his bills are paid and he's doing what he wants.

His main beef is, people are tossing around the "independent" tag when they have obvious industry connections. And for someone that actually built their career, as small as it is, completely independent, that is kind of a slap in the face.

Fred.
 

hex

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who gives a fukk if they are... Artist that have created a buzz outside of their city have ALWAYS had backing from one record company or another.... Mainstream is what is shoved down your throat, hearing day in and day out.... Ive never understood the "everyone talks about them on the internet, corporate america stikes again" shyt... If it can be heard, people will make the judgement if they deserve that next plateau of popularity (mainstream... aka odd future)... If not, it stays in the underground (aka death grips, action bronson), nothing wrong with this system

Breh, Google exposed mainstream artists getting fake views on Youtube. Millions of views added per video.

That's how desperate labels are to inflate how important their artists are. So nah....there is a fukk ton of things wrong with the system. If you think everyone that blows up does so off the strength of their talent, hard work, and people just "feeling them", with no kind of industry tampering, I have some beach front property in Missouri to sell you. They invest millions of dollars into these artists, they are trying to fix the game as much as they can to insure their success.

Fred.
 

Sire366

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Breh, Google exposed mainstream artists getting fake views on Youtube. Millions of views added per video.

That's how desperate labels are to inflate how important their artists are. So nah....there is a fukk ton of things wrong with the system. If you think everyone that blows up does so off the strength of their talent, hard work, and people just "feeling them", with no kind of industry tampering, I have some beach front property in Missouri to sell you. They invest millions of dollars into these artists, they are trying to fix the game as much as they can to insure their success.

Fred.

Your not wrong... But these views for artist like action bronson and death grips are a far cry than some other "pop" rap artist that buzz is really not created on the internet, which is my argument. Action bronson has 0 videos that go over 3 million views... Death grips has 0 videos that go over 2 million views.... Meanwhile sage the gemini has 22 million views for one video, a pop rapper from the bay who is independent for a fact... There hasn't been a obvious industry plan since A$AP Rocky (two years ago), and thats because the game has changed.... The model has already changed, either you swim and blow up, or you... after your initial push, stay regulated to the underground
 
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