ZARA faces Backlash as pro-Palestinian Activists Accuse it of 'mocking' deaths in Gaza UPDATE: ZARA pulls ad

[Low End Derrick]

Fashion giant Zara is facing calls for a boycott today from pro-Palestinian activists over its latest advertising campaign.

Critics accused the retailer of insensitivity towards deaths in war-torn Gaza after images from the fashion shoot featured mannequins with missing limbs and a model in a wooden box and surrounded by rubble.

Other images, which now appear to haven been removed from the firm's Instagram page, show supermodel Kirsten McMenamy posing with mannequins wrapped in white cloth and plastic.

Some users said they were similar to the photos taken in Gaza during the Israel-Hamas war, of dead bodies wrapped in white shrouds.

The campaign for the Spain-based fashion giant quickly received a wave of backlash online, with posts branding it 'shameful,' 'disgusting' and a 'mockery', with #BoycottZara trending on X.

Artist Hazem Harb wrote in an Instagram post: 'There is a sinister depravity in the commercial mind that produced this ad, while we are living a real time genocide.

'Using death and destruction as a backdrop for fashion is beyond sinister, its complicity and should outrage us as consumers. Boycott Zara.'

Link: https://www.dailymail.co.uk/news/ar...mocking-deaths-Gaza-advertising-campaign.html





What y'all think? I don't see it myself, but those comments from the head designer are suspect as hell.

 

[Givethanks]

@Low End Derrick same here but knowing how these companies move thio.

It's fukked up, but no one's giving up Zara even if it's true. In today's world you have to be more conscious especially to current events going around the world.


These fashion companies are always doing out of pocket shyt. Remember a gucci and that racist sweater


Even moncler was on that bullshyt

 

[Low End Derrick]

@Low End Derrick same here but knowing how these companies move thio.

It's fukked up, but no one's giving up Zara even if it's true. In today's world you have to be more conscious especially to current events going around the world.


These fashion companies are always doing out of pocket shyt. Remember a gucci and that racist sweater


Even moncler was on that bullshyt

yea i doubt itll make a dent in ZARAs pockets

 

[Low End Derrick]

UPDATE: ZARA pulls ad

Fashion brand Zara pulls ad accused of Gaza insensitivity, says it regrets 'misunderstanding'

Zara said "The Jacket" campaign was conceived and shot in September and was intended to showcase "craftmade garments in an artistic context."

www.cnbc.com

 

[Blown Moon]

The backlash and consequential ad removal was planned from the start. Insensitivity is branded as luxury. This happens all the time.

 

[Heafcliffe]

Backlash was built into the recipe/ campaign, b.