So I’m like, “If I did that I’d have to then do the exact opposite and follow-up that with an album that’s all positive.” And so, I did the album for him, we did
You Nasty. I thought it was a funny idea at first - we had like a porn star on the cover, I’m naked, the girls are naked and we really did a butt-naked photo shoot. And it got a gold album and all that stuff. But when it came time to do the positive album, it was never a good idea. It never got the green light. Once I did what they wanted, they would never let me do what I wanted.
I started noticing at that time in Hip Hop that the labels were actually signing the artists and promoting the artists who would bring in just the negative messages: let’s have sex, drop ya booty. We getting off into Crunk now, the bling bling is out there … it’s going down. It was a new swag and everybody wanted to brag about – Rap has always been about bragging, but everybody wanted to brag about the millions. And I noticed that at a certain point in Hip Hop the major labels stopped signing and promoting the positive artists, the ones that was just really positive. Positive images were hard to get out there. So I’m just saying that at some point it wasn’t that Hip Hop changed on its own, it had a little push. I’m a real conspiracy theorist, and I just feel like there had to be a gathering of the major labels and somebody had to say like, “Look, we gotta keep this positive shyt off the airwaves and let this booty-shaking shyt take over. It’s time.” And after that it’s like the floodgates just opened with sex and violence.
And it was on the radio! You couldn’t get Too Short songs on the radio back in the early days. But now I’m saying “Shake That Monkey” – the song is literally saying shake your vagina – and it gets played on the radio. C’mon man.
Too Short Says There Was An Industry-Wide Plot To Shut Down Conscious Hip Hop