These commercials with white males with mixed race families are a double standard

Homey the clown

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Over the last few years I've noticed there has been all these year's. There have been all these commercials and other type of advertising with white males with their Black, Asian, Latina, etc wife's and their biracial children. But you rarely see commercials with Black, Asian or other non white men with their non black or Asian etc wife's or biracial kids. I've seen two commercials in the last three months were there was a white lady that had biracial children who obviously were mixed with black but the Dad who is obviously black is not in the commercial. But I see all these commercials with white guys with these biracial families. There is a double standard in the media that says that it's okay for white guy's to be in mixed race relationships and have mixed race families and children, but it's not okay if your not white. My other issue is that they're trying to brainwash impressionable young girls into believing that white males are the ideal husband or boyfriend.
 

MischievousMonkey

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You have to include several races to look inclusive to your audience and touch more people.

If you show black men in relationship with a white women in a commercial, you cut off a segment of white men and black women that are insecure (see cheetos ad I believe and the scandal there was). Porn should tell you it is still taboo.

If you show black women in relationship with white men, you don't lose as much potential customers and will have virtually no complaint except once in a while on the Coli.

Plus black women are seen as big consumers so it makes sense to market to them.

Business is business :yeshrug:
 
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