I think people are hyped about this mostly because the verse was kinda unusual. Yes it's not technically great, the angry voice is too forced IMO and the fly/parachute metaphor at the end is so-so but still, it's unusual.
- Unusual because it wasn't subliminal at all, calling out names in this bubble gum era of hip hop got everybody friends with everybodys should at least earn him some points. He's a major rapper (I think he sold a mill of his last album, not sure though) calling out other major rappers.
- Unusual because, a west coast artist claim the KONY title... and doing it the NY way. The West as always been the epitome of either gang banging verses (gangsta rap) or laid back verses (g-funk) while NY was always about that lyricist/word play stuff above all. This day, rappers who supposed to be NY main artists like French Montana (and it's been this way since the DJ Khaled wave (Fat Joe is a prime example)) produced bullshyt like "Ain't worry banana" or "Pop that" with that mumbling/hashed flow, that repetitive lyrics, that half time feeled/hi hats all over the places type of beat, easy/hash tag status chorus. I'm a huge south head (been a Pastor Troy and 3-6 head for a long time so this is no hate to the south at all) but this sound should stay where it is. I'm all for diversity but the uniformization of rap is horrendous : they all want that banger to sell their album and they all use the same formula. That Chicago drill music, the current east coast sound, all have the southern vibe. I'm not even talking about ASAP because they been saying they were influenced by the H.
- Unusual because it's about competition, not about being the best and shytting on the average joe the way rappers usually do ("i take your bytch with ease", "I earn more in a minute that you in a decade", "my entry carpet is bigger than your appartement" and stuff), but trying to bring the best to the competition by friendly taunting them. It's the early 80's hip hop spirit, battle stuff.
I don't listen to rap like that anymore so I may be wrong, but I don't think this verse should be dismissed like that because it's more of a symbol in the Swag/Drill/Club rap era. That may be a spark for major rappers to sharpen their pen game and go back to the essence of rap which was writing and creativity and that's why people are hyped.