Who started it? 2Chainz learned about it then started using it:
"Black and gold, that's been the theme," said the former Disturbing Tha Peace member. "You see my album cover's black with the gold. I had the album cover done two or three months ago, I just released it. I was trying to actually trying to brainwash the consumer on Drake's tour. We're doing a lot of black and gold on stage. That's what you see me doing a lot."
Source
Black = to become inconspicuous, to open the door to mystery, to prepare for the unknown, a restful emptiness
Gold = increase personal power, relaxation and enjoyment of life, good health, success
Source
They trying to look cool for us breh.
"Black and gold, that's been the theme," said the former Disturbing Tha Peace member. "You see my album cover's black with the gold. I had the album cover done two or three months ago, I just released it. I was trying to actually trying to brainwash the consumer on Drake's tour. We're doing a lot of black and gold on stage. That's what you see me doing a lot."
Source
Black = to become inconspicuous, to open the door to mystery, to prepare for the unknown, a restful emptiness
Gold = increase personal power, relaxation and enjoyment of life, good health, success
Source
They trying to look cool for us breh.