Super Rockin' Mr. Magic appreciation thread

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MOUNT RUSHMORE figure in Hip Hop. Mr Magic, John Rivas, was the first host of a hip hop show on commercial radio. He passes away in 2009.

Whodini, Marley Marl, Juice Crew are part of his legacy and story, as well as every hip hop radio show that came afterwards.

Going to start the thread with what is listed as the oldest archive of Magic on the radio

Mr Magic on the radio (from Oct 1981 on WHBI)



Hope that dudes who posted content about Magic in older threads, would repost them here. Thanks
@Da Rhythm Rebel

 

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Breaks in the Air​

The Birth of Rap Radio in New York City​

Published: September 2022

In Breaks in the Air John Klaess tells the story of rap’s emergence on New York City’s airwaves by examining how artists and broadcasters adapted hip hop’s performance culture to radio. Initially, artists and DJs brought their live practice to radio by buying time on low-bandwidth community stations and building new communities around their shows. Later, stations owned by New York’s African American elite, such as WBLS, reluctantly began airing rap even as they pursued a sound rooted in respectability, urban sophistication, and polish. At the same time, large commercial stations like WRKS programmed rap once it became clear that the music attracted a demographic that was valuable to advertisers. Moving between intimate portraits of single radio shows and broader examinations of the legal, financial, cultural, and political forces that indelibly shaped the sound of rap radio, Klaess shows how early rap radio provides a lens through which to better understand the development of rap music as well as the intertwined histories of sounds, institutions, communities, and legal formations that converged in the post-Civil Rights era

*free preview of the book (31 pages)

 

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I GUARANTEE YOU, NO MORE MUSIC BY THE SUCKERS!

(first 15 seconds)


cued


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Explained in Public Enemy biography "Don't Rhyme For The Sake of Riddlin'" by Russell Myrie

Spoiler: *RECEIPT

WBAU (Adelphi U.) Rap radio show hosts
Chuckie Dee, Keith Shockley, Bill Stephney, and Doctor Dre

 

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*1 hour, 6 minutes running time

WBLS and the Birth of Hip-Hop: Mr. Magic’s ‘Rap Attack’ and the 80’s​

Oct 2019

In this episode of our Black Music Month round table series, radio veterans take a look at how the first radio show to exclusively play, the now most popular genre in the world, was heard first on the airwaves of WBLS.​

Our very own Fred ‘Bugsy’ Buggs, DJ Red Alert, DJ Chuck Chillout, Marley Marl, music industry pioneer Fly Ty Williams, and son of the late great Mr. Magic, Anthony ‘Luck’ Rivas, discuss the 80’s and how the Rap Attack brought Hip-Hop to mainstream radio​

Among the topics covered

• Mr Magic and the Original Juice Crew (before Marley)
• WHBI
• Hip hop radio before WBLS and the other jocks and djs
• Industry resistance to Hip Hop
• How radio formats affected advertising revenue
• WBLS vs KISS-fm
• The Roxanne Wars (and Shante)
• How Philly plays into early hip hop radio and the story of Cold Chillin Records
• Rap radio shows that popped up in other cities
• running radio shows vs running record label (politics/conflicts)
• Family tree/proteges of each of the DJs