Pop Stars Aren’t Popping Like They Used To — Do Labels Have a Plan? At a time when executives agree it's harder to create superstars

[☑︎#VoteDemocrat]

Pop Stars Aren’t Popping Like They Used To — Do Labels Have a Plan?

At a time when executives agree it’s harder to create superstars, the music industry may need to change how it views a win.

www.billboard.com

Too Many Songs, Not Enough Hits: Pop Music Is Struggling to Create New Stars

Music executives say that a deluge of new music — and the difficulty of influencing TikTok's algorithm — has made artist development and building an audience harder than ever for new acts.

www.billboard.com

 

[Solomon Lurke]

Honestly doesn’t feel like they are even trying to cultivate and break anyone anymore. Just waiting to see what catches legs on these apps then jumping behind it. Pop stars usually took time to get their.

 

[Iverson_64]

It's funny how people are hopping all over hip hop for not dominating Billboard in 2023 while ignoring the fact that Western Pop stars aren't exactly dominating that much either.

Billie Eilish's last album came and went. Doja is sabotaging her career. Lizzo just got cancelled. Ed Sheeran just flopped. Bruno Mars said "f*ck pop" and became a Karaoke Soul singer. Rihanna's Black Panther single came and went. The Weeknd's last 3 projects(Dawn FM, Avatar, and The Idol) flopped. Bieber's singles besides Peaches and that track with Kid Laroi all came and went in the last few years.

Taylor Swift, Beyonce, Harry Styles, and that Olivia chick are the few Western pop stars still dominating music and catching great buzzes.

That's a heavy fall off from the past where tons of them were shining bright and dominating the radio. K Pop is slowly putting them out of business.

At least hip hop's roots weren't ever about Billboard acceptance and appealing to White America. Western Pop is in such a poor state right now that Country Music from both the U.S. and Mexico are competing with it on Billboard, never mind K Pop.

 

[RichYung]

Weeknd. Taylor Swift.
Megastars.

 

[Double Burger With Cheese]

You a link posting ass nikka

 

[LiveFromLondon]

Harry Styles

Mans popularity has me dumbfounded

 

[OnlyOneBoss]

It's funny how people are hopping all over hip hop for not dominating Billboard in 2023 while ignoring the fact that Western Pop stars aren't exactly dominating that much either.

Billie Eilish's last album came and went. Doja is sabotaging her career. Lizzo just got cancelled. Ed Sheeran just flopped. Bruno Mars said "f*ck pop" and became a Karaoke Soul singer. Rihanna's Black Panther single came and went. The Weeknd's last 3 projects(Dawn FM, Avatar, and The Idol) flopped. Bieber's singles besides Peaches and that track with Kid Laroi all came and went in the last few years.

Taylor Swift, Beyonce, Harry Styles, and that Olivia chick are the few Western pop stars still dominating music and catching great buzzes.

That's a heavy fall off from the past where tons of them were shining bright and dominating the radio. K Pop is slowly putting them out of business.

At least hip hop's roots weren't ever about Billboard acceptance and appealing to White America. Western Pop is in such a poor state right now that Country Music from both the U.S. and Mexico are competing with it on Billboard, never mind K Pop.

The Weeknd and JB’s newest music did NOT flop


YOU might not be hearing it but I can guarantee them two are NOT flopping by any means

 

[Iverson_64]

The Weeknd and JB’s newest music did NOT flop


YOU might not be hearing it but I can guarantee them two are NOT flopping by any means

Maybe "flop" is a stretch but they weren't eventful or significant.

Remember, one of the key things about Pop music is that the songs or albums are supposed to feel big in pop culture. And Weeknd's music post After Hours and Bieber's recent music outside of Peaches and that Kid Laroi track haven't been big in pop culture.

Dawn FM is a great album but it's a cult classic that's still overshadowed by After Hours. Literally Weeknd's older music from Starboy is getting more buzz than his recent projects from Avatar and The Idol. We'll see how he does on his next album though.

Hell, the very fact that some of ya'll think The Idol is making huge waves rn is a sign of how low the bar got lowered for Western Pop over the years.

K Pop is taking over.