Records BROKEN by Kendrick Lamar in the last 12 months:
-Rap Song with the most GRAMMY wins EVER (5x — Not Like Us)
-The MOST watched Super Bowl Halftime show EVER (133.5M viewers) - surpassing Michael Jackson in 1993
-The record for Rapper with the MOST all-time Spotify monthly listeners (88.8M)
-The MOST streamed diss track of all-time (Not Like Us — 1.08B)
-FIRST rap song to sell over 20M units (HUMBLE.) & will become the FIRST Double-Diamond Rap song, once certified by RIAA
-Fastest rap song to reach 500M streams on Spotify (70 days)
-First Rap song to EVER debut at #1 with a shortened tracking week
-Most song streams in a week for any Rapper (81.2M)
-Most single day streams for a Rap song EVER (13.1M)
-Rap Song with the most GRAMMY wins EVER (5x — Not Like Us)
-The MOST watched Super Bowl Halftime show EVER (133.5M viewers) - surpassing Michael Jackson in 1993
-The record for Rapper with the MOST all-time Spotify monthly listeners (88.8M)
-The MOST streamed diss track of all-time (Not Like Us — 1.08B)
-FIRST rap song to sell over 20M units (HUMBLE.) & will become the FIRST Double-Diamond Rap song, once certified by RIAA
-Fastest rap song to reach 500M streams on Spotify (70 days)
-First Rap song to EVER debut at #1 with a shortened tracking week
-Most song streams in a week for any Rapper (81.2M)
-Most single day streams for a Rap song EVER (13.1M)