Because people love the show dog
THAT's the value in it!
They do not add to the prestige to the league, not even on Costas dikk sucking Michael montage level.
you posted all the stuff about their chumminess and candor but it nothing to with enhancing the business they represent. They did not add value to the prestige of the company they represent. They did not further enhance the NBA. If anything, they helped add to the toxic nature of it, validating the boomer distain many fans carry for the league.
Get them off dog. The NBA needs smart fan boys every game carrying the flag for the betterment of the league. their job is to enhance the product, but all they did was enhance themselves.