Kim Kardashian's SKIMS becomes underwear partner of the NBA, WNBA & USA Ball…UPDATE: Adam Silver wears them

GR13

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Nero Christ

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Makes sense considering sports leagues have been the last companies to really go after the female demographic. Having a substantial female consumer base is key to surviving now a days. This should also spread over to the WNBA.
 

Trav

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Didn't know they made Men's underwear.

Just looked it up, $48 for 3pk of boxer briefs. :what: Naw I'm good on that.

I'll stick with these Champions and Gildans.

They just started hence the new partnerships with NBA and NFL niccas like Bosa.

Fenty/Rihanna on the same shyt too. Heaux think they finna push up in the boxer/brief lane, price it up and we gon pay for it cuz they Kim K or Rihanna or sum shyt.
 
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