nightwing2016
All Star
This was a big talking point with toy manufacturers/merch providers during the lead up to bp2. T’Challa apparently moved major units and was even #1 in Halloween costumes in back to back years, so there was apprehension in sidelining him.
But Disney execs wanted to treat him like he was interchangeable (“it’s just a mantle”) while marketing the entire movie around the undertones of his “death” to maximize profits.
Will be interesting what the success of Shuri, Riri, Okoye etc will look like moving forward now that they’re left to their own devices.
I don’t think we are getting another black Panther movie and they keep pushing back iron heart so it may never come out. Disney doesn’t understand the boys/men market and they are struggling on how to appeal to it as it has been a girls company something Iger himself has said majority of its career