it's not about making these guys ppv stars for haymon, it's a bigger picture than that breh.
if pbc can bring in ratings, high ratings then haymon can make that money back in 2 ways.
1. Advertisement/Commercials.You see how much money the nfl, mlb, and nba make money off this shyt. If ratings are high, you think pepsi, dominos, and godaddy, etc aren't going to want to tap into that 18-35 male demographics by putting there crazy ass commercials during a pbc broadcast.
2. Haymon bought time slots from all these networks, cbs, spike, nbc, etc. When his deal is done and if PBC is successful who do you think has the leverage in renegotiating ??? Who do you think will come out the pocket to pay for pbc??
In case you or anyone else haven't noticed, PBC is a league, plain and simple. This whole PBC thing is a big gamble which can eventually lead into bigger things.