The buzz around Kevin Durant verses LeBron James meeting up in the 2012 NBA Finals resonated with fans, and in doing so, hit ratings gold for ABC who is televising it.
The NBA Finals Game 1 on ABC which saw the Oklahoma City Thunder defeat the Miami Heat 105-94 behind Kevin Durant who scored 17 of his 36 points in the fourth quarter, pushed the Thunder to take a 1-0 series lead generated a record 11.8 overnight rating, the highest ever for a Game 1 on the network, according to Nielsen. The game peaked with a 14.1 rating from 11:30 to 11:45 p.m. ET.
Game 1 of the NBA Finals Generates Record TV Ratings for ABC - Forbes
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The NBA Finals Game 1 on ABC which saw the Oklahoma City Thunder defeat the Miami Heat 105-94 behind Kevin Durant who scored 17 of his 36 points in the fourth quarter, pushed the Thunder to take a 1-0 series lead generated a record 11.8 overnight rating, the highest ever for a Game 1 on the network, according to Nielsen. The game peaked with a 14.1 rating from 11:30 to 11:45 p.m. ET.
Game 1 of the NBA Finals Generates Record TV Ratings for ABC - Forbes
we off this