ESPN+ Streaming Price to Jump 43% to $9.99 a Month
Walt Disney Co.’s ESPN will raise the price of its streaming service by 43% next month, betting that it can help cover the escalating cost of sports rights without losing subscribers who are grappling with soaring inflation.
www.bloomberg.com
ESPN+ Streaming Price to Jump 43% to $9.99 a Month
- Monthly subscription to ESPN+ will rise to $9.99, from $6.99
- Network says price hike reflects higher programming costs
Photographer: Jakub Porzycki/NurPhoto/Getty Images
By
Gerry Smith
July 15, 2022 at 11:55 AM EDTUpdated onJuly 15, 2022 at 1:27 PM EDT
Walt Disney Co.’s ESPN will raise the price of its streaming service by 43% next month, betting that it can help cover the escalating cost of sports rights without losing subscribers who are grappling with soaring inflation.
Starting Aug. 23, the cost of an ESPN+ subscription will jump to $9.99 a month from $6.99, or to $99.99 a year from $69.99. ESPN says the price increase reflects the growing amount of live sports and original programming on the streaming service.
Might as well go back to cable brehs