Corporate donations in wake of #BlackLivesMatter

[Yinny]

Source:
Want to know where all those corporate donations for #BLM are going? Here's the list.

A few selections, the list ^ will be updated weekly.

Want to know where all those corporate donations for #BLM are going? Here's the list.

Coca-Cola

The legacy American brand Coca-Cola released a statement on Twitter on June 3, announcing that it would be donating to 100 Black Men “as a part of the effort to end systemic racism and bring true equality to all.” The statement did not include how much money the company plans to donate.

Uber

CEO Dara Khosrowshahi announced on May 31 that the company plans to give $1 million to the Equal Justice Initiative and the Center for Policing Equity.

YouTube

YouTube announced in a tweet last week that it would be giving $1 million to the Center for Policing Equity.


Other corporations, including Disney and Netflix, have issued statements of support for the Black community, but have not indicated any changes they will make internally, nor any specific donations.

Please add on.

 

[Yinny]

Airbnb


The home-sharing site tweeted on June 1 that it will be giving a total of $500,000 to the NAACP and Black Lives Matter.

Amazon

The retail and technology giant announced on June 3 that it plans to donate a total of $10 million to 11 organizations, including the ACLU, Equal Justice Initiative, and the NAACP.

 

[Yinny]

Nike

The sports retailer shared a video on social media that urged its followers to “For Once, Just Don’t Do It,” asking them not to ignore the realities of racism in the United States.

While the video was widely shared across Instagram and Twitter and has received close to 22 million views, some of the most popular comments on the video asked how Nike would respond to the movement beyond the video.

“Where is the real action? This will only be considered a selfish marketing strategy until we see some solid action," one social media user commented.

Following the initial backlash, Nike released a statement on June 5, announcing a $40 million “commitment over the next four years to support the Black community in the U.S.”

While the company has not yet specified where the money will go, Nike told NBC News it works with “partners like PeacePlayers and Jackie Robinson Foundation [and] initiatives like the Jordan Brand Wings Program and Serena Design Crew, a collaboration with Serena Williams."