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Wearing Lions gear when it wasn't cool
NBA 2K13 sets franchise sell-through record during launch week | VG247
According to the firms sell-through figures, the latest iteration in the series has moved 49% more copies than the previous fastest-seller, NBA 2K11.
This record-shattering growth is due in part to the expanding global popularity of the NBA 2K brand, which accounted for a 66% increase in international sales as compared with NBA 2K11, said the firm.
The number of online users for 2K13 has more than doubled from last years NBA 2K12. In addition, the number of played online games has also grown exponentially, as NBA 2K13 has experienced a 127% increase over last years totals.