Beyoncé’s Ivy Park line with Adidias flopped leaving a $200 million hole in the company's annual projections.

DaPresident

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Gotta put that ish at a price point the average or at least semi average person can afford. Plus they gotta be able to get em.

My wife home girl got a shirt and the track pants. She a huge Beyoncé fan but damn near cried because she wanted to buy more but it was sold out. She’s worn it around us but I wasn’t overly impressed with it. She hyped it up cuz it was Beyoncé ish but what she said she paid for it, I thought to myself that seems like a ripoff:yeshrug:
 

RhodyRum

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I mean House of Dereon was more affordable and that didn't really take off like dat. Beyonce moves music, not clothes. Humans hate to learn from history though, so that's that I guess :manny:

Gotta put that ish at a price point the average or at least semi average person can afford. Plus they gotta be able to get em.

My wife home girl got a shirt and the track pants. She a huge Beyoncé fan but damn near cried because she wanted to buy more but it was sold out. She’s worn it around us but I wasn’t overly impressed with it. She hyped it up cuz it was Beyoncé ish but what she said she paid for it, I thought to myself that seems like a ripoff:yeshrug:

My mind's eye can't help but seeing your wife's friend as type obnoxious and you with completely vacant eyes and wanting to be anywhere but where you are at right then, right there :pachaha:
 

humminbird

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Along with neon-colored sweatsuits and sneakers, it also has dresses and accessories. Many of the Ivy Park products have failed to sell, the documents show. In five of the last six Ivy Park releases, roughly half of the merchandise that was produced went unsold, the documents show

The next Ivy Park release, which Beyoncé unveiled in Dubai last month, is expected to go on sale this week, days after the Grammy Awards. The new items, including a basketball shoe, a camo sequin jacket and children’s clothes, range in price from $30 to $600.
:jbhmm:
 
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