It's like Bitcoin. It's worthless, but they're paying a grip for it.
It don't matter though cause op is right. These are walking marks, and not in the wrestling term. We should be exploiting them.
precisely in the wrestling term
it was never a term of endearment
What are these things and why are they special?
basically digital trading cards. they use the blockchain to certify that it's an original, so you 'own' these moments, in the collectible sense. except there's no physical 'thing' you own, and ownership means nothing. when the NBA ones came out, people would tweet the same clip someone just paid 300k for and laugh
edit: some dude on reddit explained it well:
I know what NFTs are and I still can't answer this question because they still make no fukking sense.
Pretty much imagine a tweet or a gif. Then imagine that you could 'buy' a tweet. Now due to Blockchain (the same way bitcoin's sold) it's possible to have a digital version of something that acts as a 'deed' has an ID attached to it that means it can't be replicated. So say you buy a tweet. (someone did) then in theory, you own this one-off generation of that tweet.
You can't have the tweet taken down, you can't stop other people screenshotting and sharing said tweet. But technically, you 'own' it. So imagine if an artists paints something, then authorizes one copy to be made, and you buy it - then that's yours. There might be other unlicensed copies and people can take pictures and visit the painting, but you own the one authorised copy. Like buying a limited run print of a book.
Now you might be asking 'But if i buy a limited run art print or book, then it's a physical thing I own that I know is mine. What's the point of owning something digital when the point of digital media is to be infinitely replicable?'
That's a very good question that I can't answer because 'bragging rights' or 'the ability to trade with other people who want bragging rights' are really the only answer.
They don't exist, they're not real, there's no practical use-case for them since most NFTs are copies of existing publicly available media. And even auctions for 'exclusive' NFTs of never-before-seen media have had security holes that meant people found them and shared them for free anyway.