I've gone to about two of them. I knew what they were in advance tho. One was for Kick Ass 2 with my homie (he got the advance) and they made it out as a really big special event. I think some of the stars and crew were present as well cuz they did some sort of secret shyt during allowing people in and I saw one of the seating rows was all decked out in some sort of furnishing. We were seated near the front row too, which sucked.
The other one wasn't anything special at all and I don't even remember what the movie was. Some sort of chick flick I think and I took my woman with me.
I've gotten emails a few more times for them, but they always ended up saying my demographic was full when I went to sign up for them.