In 2012 CHANCE THE RAPPER signed with the most feared woman in the Music Industry (CARA LEWIS)

KENNY DA COOKER

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Chance, who first started to build buzz with his debut mix tape 10day last April of 2012 has since signed with Cara Lewis of the Creative Arts Agency in addition to appearing on songs with Childish Gambino and Joey Bada$$.


In 2013 Acid Rap was downloaded some 50,000 times over night, according to an internal count. But even before then the emergent rapper from Chicago had already flown to New York and L.A. at the behest of Columbia, Republic, Def Jam, RCA, Atlantic, Interscope, Shady and Capitol, amongst others. In Austin during SXSW, where he was tapped by Red Bull to perform a showcase, Lyor Cohen reached out.

"I don't really like meetings, I like recording and performing music," says Chance, born Chancelor Bennett, 20. "But I need to set myself up for when the time does come that I need better distribution or just a bigger team behind me."

Team Chance as it stands today is small but fierce and shrewdly effective. It includes his manager, Pat Corcoran, 23, a level-headed former promoter and blogger in Chance's Chicago-based Save Money collective; publicist Dan Weiner, who also represents Donald Glover and started working Chance for free after seeing him at SXSW in 2012;

and superstar CAA agent Cara Lewis, who added Chance to a roster that includes Kanye West and Eminem among others.

Cara Lewis’ infamy was born in 1987, when she was name-checked in Eric B. & Rakim’s song “Paid in Full,” an anthem of hip-hop’s Golden Age. The shoutout wasn’t about her being a girlfriend or the object of a diss. Rather, the duo saluted her money-making prowess:Cara Lewis is our agent . . . and together we can get paid in full!”

For the past three decades, Lewis has guided the careers of hip-hop and R&B royalty: Public Enemy, Tupac Shakur, Mary J. Blige, Kanye West, Jay Z, the Roots, Iggy Azalea.

From Run-DMC’s groundbreaking 1987 arena shows with the Beastie Boys to Eminem’s 2014 stadium tour with Rihanna — which grossed $31 million — she has been behind some of rap and R&B’s most bankable live concerts.

‘If you made a mistake, Cara would … tear you down. She was doing that to maintain power.’

- Former co-worker
More recently, she’s commanded her own attention — and it’s far from celebratory. When Page Six dropped the bombshell last November that she was being dumped by her employer, Creative Artists Agency, the move was met with both shock and glee.

Lewis has earned a “Devil Wears Prada” reputation in music for unleashing her fury.

Muhammida El Muhajir, now a creative director at communications agency Sun in Leo, saw it back in 1995, when she worked under Lewis at the William Morris Agency. “She was a yeller. You didn’t even want to leave your desk and go to the bathroom — out of fear that you would miss something and get in trouble. You would see assistants go home in tears and quit all the time.”

“You could never do anything right in her eyes,” says an ex-employee. “You couldn’t send an email without it being approved by Cara. It was too much.”

So how did a Jewish girl from The Bronx end up in hip-hop, anyway?


Lewis helped Kanye’s career flourish.Getty Images
“I started college when I was 16 and dropped out at age 17,” Lewis told Pollstar. “I wanted to have a good time. The career found me.”

She took a receptionist job at Norby Walters’ booking agency in Manhattan, and was promoted to agent in a couple of years. As a junior staffer — and the rare woman — Lewis took on underground acts others dismissed.

In those early days, rap was still viewed as a novelty — and largely feared because of security concerns over youth violence at the concerts.

“I was picked on and ridiculed a lot because people didn’t understand what I was doing,” Lewis has said.

Insiders speculate that such treatment could have prompted her to cultivate a rep as a ball-buster — and one of the most feared people in music. After she left Norby Walters for William Morris in 1989, Lewis didn’t come into the office until noon or later, hours after her co-workers. And once she got there, hell broke loose.

So how did a Jewish girl from The Bronx end up in hip-hop, anyway?

“If you made a mistake, Cara would . . . tear you down,” says a former co-worker. “She was doing that to maintain power.”

Part of Lewis’ power is maintaining an air of mystery. Almost no details are known about her private life, including marital status and age — though her work timeline suggests Lewis is in her 50s. (She did not respond to the New York Post’s request for an interview.)

Marcus Washington worked for Lewis in 2008. “She told me from the beginning: ‘Don’t internalize anything that I say or do,’ ” he says. “Cara was aware of how difficult she is.” But he insists that Lewis’ take-no-prisoners approach scores lucrative deals.


Lewis did her best to keep LL Cool J relevant.Getty Images
“LL Cool J was getting $100,000 in 2008 to perform at an arena that he wasn’t even going to sell out,” Washington says. LL’s album, “Exit 13,” wasn’t exactly burning up the charts at the time, and yet Lewis was able to fight her way to huge deals for him.
:mjpls:

While Lewis has no shortage of critics who find her style degrading, her artists remain loyal.

http://pagesix.com/2016/01/23/eminems-infamous-agent-made-employees-weep-in-fear/
:mjlol:

buh buh buh cats need to learn tobe like Chance and go Indy
 
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KENNY DA COOKER

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I know for a fact he's on Interscope too.


:umad: Your post in that other thread inspired this thread breh..salute!

i did some research and found out.....

You was right he was already inducted into the Interscope machine based on Cara Lewis relationship with Jimmy Iovine

which also explains the "cozy" relationship with TDE as well
 

Tetris v2.0

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So after reading that

Is everyone that likes his music is robots who were programmed?

U dudes love to call plant on music u don't like from artists u don't like getting shining more than folks u like


And I'm not a chance fan
Has not heard a full chance song in my life
Huh? It's just a matter of calling a spade a spade. You can like his music if you want, I'm just not buying the grassroots story they'd have you believe.
 

Piff Perkins

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:umad: Your post in that other thread inspired this thread breh..salute!

i did some research and found out.....

You was right he was already inducted into the Interscope machine based on Cara Lewis relationship with Jimmy Iovine

which also explains the "cozy" relationship with TDE as well

Yup. I left Interscope shortly before Acid Rap came out. The most amazing thing about it is the unwritten, unsaid agreement Interscope has with multiple sites, publications, and artists not to say shyt about it. You're never going to see some "investigative" piece detailing his ties to various MAJOR players and Interscope's involvement. Hell from what I've heard back when Chance kinda took a shot at Kendrick's verse on NMPILA, label folks asked Cornrow Kenny not to sneak diss about it. Kendrick knows, hell they're on the same label.
:mjlol:

For the record I have no beef with Chance. I really liked Acid Rap and Coloring Book is cool (not in my top 10 tho lmao). He has built a solid fanbase and is a good dude. My prob is moreso the bullshyt that surrounds him and how it's peddled by the media. Best believe that if he wins a Grammy he's going to give a little speech about being independent while men in suits chuckle and clap.
 
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